The guest Posting outreach method is the most effective for B2B companies with higher checks and longer conversion cycles. No quick results are to be expected as the article needs time to mature. SMB uses guest posting as a short-term "fake it till you make it" method, as they come to appear in reputable media and can repost this content on social media. It's most effective for long-term strategies in high-check niches.
Guest Posting Services
Grow Your Authority. With Clients. With Google.
Guest posting services work best for B2B companies and require time to yield fruits. It's when your average check is in 5-6 figures and your lead conversion takes months—buying guest posts on reputable sites is an essential prerequisite for sustainable growth.
B2C businesses use this link-building method to shape their online presence and instill a company's image projected on social media as that of an industry expert.
What Are Guest Posting Services?
Guest blog posting services are a set of SEO activities to grow a business's backlink profile by creating educational or entertaining pieces of topical content and pitching it to relevant sites for publishing. The success rate of this method hugely depends on thorough technical research of content, donor domains, keywords, and the quality of the content.
Guest Posting: Slow ROI. Yet Sustainable Results.
First things first. The benefits of placing your blog content on other trustworthy online platforms are rarely instantaneous. Moreover, results are hardly guaranteed. The chances of reaping the benefits depend on the expertise of your outreach specialist and the content writer's talents A LOT.
However, guest posting is still a choice of many search engine optimization experts in the mix of tools for small and big companies. Why so? As the published pieces can be leveraged in so many ways on social media, for a website section “media about us”, for getting your way to podcasts and conferences as the figure of authority. Let’s consider some of the benefits of publishing your expert notes on other esteemed online platforms.
Increase Your Rankings
Getting on top of SERP results for a business now is like having a corner shop with snacks on Times Square - you get lots of foot traffic from a highly targeted audience. As a guest posting agency with a decade of experience, we have witnessed many examples when a well-placed authoritative article worked as a ranking booster for years to come.
Improve Domain Authority
Your site's backlink profile is no rocket science, but it's not far from that benchmark on the complexity scale of things. It takes a full SEO audit, lots of high-quality content, and years of optimization activities to build up solid authority for your domain. Placing engaging blog articles with high-ranking publishers is one of the powerful mechanisms for long-term sustainable business development.
Drive Brand Awareness
When you share your expert articles on relevant topical sites you reach out to a pre-vetted audience interested in your topic. So it’s like talking to people from your MOFU - but they are in the quantities of your TOFU.
This is the most fertile medium for the first touch with your brand. The curated body of highly-engaged readers is open to finding out about new vendors for the services they already have an explicit interest in.
Generate Leads
Not only do you pitch to a warm audience, but you also come across as the figure of authority as you share your expertise as an invited guest.
It's a powerful lead-generating method for high-check niches, as it's got a "star" effect embedded in it.
Plant a couple of your links in the guest blog post inviting your readers to check out your services for higher conversion rates. A hint or a tease work as a great CTR booster in this case.
Why SEO Pros Procure Guest Posts with PRPosting
The reliability of the vendor is one of the key and mission-critical factors when deciding to source your link juice from a private blogging network. Let's consider some of the best practices we stick to in order to ensure our clients get the most out of our PBN backlinks software.
Carefully Curated List of Donors
Each of the websites in our meticulous collection was hand-picked after a thorough investigation by an SEO professional with a solid decade in this business. We take care to check every metric that matters when we buy these domains from owners, expired or dropped digital real assets. We will do due diligence in terms of history, traffic patterns, any spikes, referring domains, and a dozen of other critical datasets.
Premium Hosting Plans
We take care to ensure a clean footprint - better put, a non-existent footprint. We cannot afford such a rookie mistake as using shared hosting plans for these platforms. We make sure that each of our assets in the syndicate has an exclusive dedicated IP address. This is one of those signals that can give away a network to Google algorithms with cheaper suppliers.
Premium Hosting Plans
We take care to ensure a clean footprint - better put, a non-existent footprint. We cannot afford such a rookie mistake as using shared hosting plans for these platforms. We make sure that each of our assets in the syndicate has an exclusive dedicated IP address. This is one of those signals that can give away a network to Google algorithms with cheaper suppliers.
Diversification of Registries / Registrars
Our domain buyers have dozens of emails and accounts with different registries and registrars that they use to purchase dropped and expired assets. We always make sure to buy Whois protection for each of our properties so as to ensure the confidentiality of these details. We adhere to strict security guidelines that are part of the onboarding process.
Anti Crawling Measures
We take care to introduce the domains to the network in an unhurried and natural manner. One of the things we implement early on and before we even start embedding links from our clients is to ensure that no crawlers are allowed from tools like AHREFS, SEMRush, and so on. This also reduced the chances of exposure to Google's algorithm.
Meticulous Placement With no Patterns
PRPosting agents will ensure that your links are processed in incoherent patterns so that there are no dependencies to be picked up by the algorithm. We ensure clients get their links from different sites spread over a period of time.
PBN Maintenance
Our webmasters work according to a set of very specific high-security rules to ensure the integrity of your data. They will look after the websites as you would look after your "money" site, but with even more stringent routines. We take the time and effort to top up our assets with organic content to ensure the integrity of your links for long years to come.
Clients Who Order Guest Blogging Services. Regularly
Guest post outreach services are on the more time-consuming and slower-yielding end of the spectrum of SEO activities, so it’s a perfect choice for those who have both patience and capital. Businesses working with larger average check amounts and having months in conversion lead time are the perfect example.
If you want to mold neat Google page 1 results for your brand with lots of expert articles coming up where your team speaks about your industry, consider this sustainable outreach technique. The persevering results are worth the wait.
SMB Owners
If you run a software development company helping clients turn their ideas into code, or if you sell agricultural equipment for farmers - your clients are worth anything from five figures.
Get your voice out there to speak on the topics so dear to your heart and position your company as the connoisseur and figure of authority.
Inevitably in the longer run, that reputation turns into valuable leads, based on the trustful rapport you managed to nurture.
SEO Agencies
SEO agents are a highly technical lot with a shrewd eye and a skeptical approach. They’ve seen too many great beginnings turned to zero overnight by another Google algorithm update.
This is why they keep ordering articles for their regular clients with publishers in good standing with Google.
This technique keeps generating results for years to come - it’s just that you have to be patient for a while at first.
Marketers
A seasoned digital marketer looking after the entire scope of promotional activities of a company is another ideal client for this service.
They are happy to wait to see the results, as they are looking for sustainable strategies to grow the TOFU, drive brand awareness, and ensure a positive online presence.
Our marketing customers also appreciate that placing your expert content on other platforms lands you speaking opportunities—on podcasts as well as conferences.
Guest Posting Strategies. Tried-and-True.
If you are looking to buy guest blog posts, give our veteran outreach team a try. We use the below principles to gain the most reliable, safe, and high-potential placements for your pieces.
Looking to DIY your SEO? Make sure you take these guest blogging outreach best practices into account.
Reach Out to High Relevance Publishers
If you aim to mold your online image to gain the status of an industry opinion leader, or looking to beef up your backlink base - relevance is king. Stick to the websites with an either universal or niche-specific topical semantic core. If you are in finance, start your publisher search in the realm of finance. If you are in a photography equipment ecommerce project - make sure to place your opinion articles on digital photography sites and forums.
Only Consider Websites With Positive Traffic
When compiling the list of potential donors to publish your blog post, scrutinize the key traffic metrics for health and positive dynamics. Make sure it's not updated in the past month, has a DR of 30+, clean history with no unnatural spikes in traffic, and has no spammy links to illegal businesses. Finally, check that the traffic is aligned with your minimum expectations [10K visits a month?] and has positive dynamics over the last year.
Place Your Do-Follow Links Higher
If you get an affirmative reply to your outreach request, always:
- ask for a do-follow link—you have gone all that way to obtain a backlink, why lose part of your link weight just over having a “no-index” tag attached to it?
- Place your references higher in the blog post for better ranking impact.
- Be selective about anchor text to both: include commercial keywords and mimic the natural anchor mix patterns for your niche.
Negotiate to plant several different links to your site in an article for even higher ROI.
Procure Professional Copywriting Services
When choosing your content writers, it's only natural to look for cheaper deals - as it's not a rare skill. But. You may be shooting yourself in the leg. The difference between a $50 and $100 article can make or break it for the entire outreach strategy. Look for authors with an engaging style, rich vocabulary, a plethora of stylistic devices to keep a reader's attention, an arsenal of tones of voice, and at least a basic understanding of SEO principles.
Examples of Guest Posts
Placed by Our Team
Our Team
Guest Posting Insights
A spectrum of digital marketing services aimed to procure multiple links from referring sites includes: the selection of donor sites in relevant niches, content curation, pitching to webmasters, publishing, and results reporting.
A spectrum of digital marketing services aimed to procure multiple links from referring sites includes: the selection of donor sites in relevant niches, content curation, pitching to webmasters, publishing, and results reporting.
You can buy high-quality backlinks directly with the webmaster of a chosen site by manual outreach. Professional marketers choose to order whitehat link building services with link-building platforms, like PRPosting. They usually have transparent metrics, intuitive search and filtering options as well as competitive pricing.